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International Marketing - Infos zum Master
Newcastle University Business School

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International Marketing


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Newcastle University Business School


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    International Marketing
  • Kurzprofil
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  • Zulassung
  • Impressionen
  • Masterstudiengänge
  • Course Accreditation
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Master International Marketing at Newcastle University Business School

Our International Marketing MSc provides opportunities for you to acquire a thorough understanding of marketing theories and how to apply them to real-world business challenges.

Specialising in marketing within an international context, you will build a strong foundation across a range of marketing topics, including the rapidly developing areas of international communications, brand management, customer relationship management and e-marketing.

Organisations are becoming increasingly aware of the importance of understanding what their customers want and therefore the necessity to develop products and services that meet their needs and aspirations. Organisations which place customers at the forefront of all decision-making and take a marketing-led approach are able to create competitive advantage and build brand loyalty.

The course will equip you with relevant research techniques required to investigate and critically analyse international marketing issues. 

You will gain:
 

  • a systematic understanding and critical awareness of international marketing theory
  • the ability to apply theory to international case studies, markets and issues
  • the ability to measure market performance and consumer behaviour
  • knowledge of ethical issues and their implications in marketing

Your development

On completion of this course, you will gain:
 

  • Access to the largest professional international marketing networks that provide you with resources, training and support throughout your marketing career.
  • Practical marketing experience which is highly attractive to employers. We offer a range of practical modules that you can draw experience from including the brand new module Small Business Marketing and Management.
  • Excellent industry links developed through modules such as Principles of Marketing and a regional marketing competition.

 


Mehr Infos zum Studiengang? Besuche die Website!

weiter: Studiumsverlauf »

Master International Marketing at Newcastle University Business School: Core Modules

  • The International Business Environment
  • Market Analysis
  • Consumer Behaviour
  • Principles of Marketing
  • International Marketing
  • International Brand Management
  • International Marketing and Communications Management
  • Market Research
  • Dissertation

 


Mehr Infos zum Studiengang? Besuche die Website!

« zurück: Kurzprofil

weiter: Karriere »

Master International Marketing at Newcastle University Business School: Career Prospects

  • You will be able to develop your career in marketing roles on the agency and client sides, as well as entering the graduate courses of blue-chip companies.
     
  • A sample of job titles our graduates now hold includeSearch Marketing Manager, Communications Specialist, marketing and Design Executive, Digital Account Manager, and an Assistant Brand Manager.  
     
  • A sample of employers who our graduates now work for include Royal Bank of Scotland, Coca-Cola HBC, Nigel Wright Consultancy, Volkswagen, and Johnson & Johnson.


 


Mehr Infos zum Studiengang? Besuche die Website!

« zurück: Studiumsverlauf

weiter: Zulassung »

Master International Marketing at Newcastle University Business School: Admission

This course is aimed at students who wish to study a commercially focused postgraduate course, consisting solely of marketing orientated modules. No prior knowledge of marketing theory is required.

Academic requirements: For entry onto this Master’s course, you should hold a minimum upper-second-class Honours (2:1) Bachelor’s degree or its international equivalent equivalent from any subject background.

English language: IELTS 6.5 overall score with no sub skill below 6.0. If you do not meet the requirements and need to improve your English before you start your Master’s degree, our on-campus academic and English language learning centre INTO provides a range of options, visit www.intohigher.com/newcastle.
 


Mehr Infos zum Studiengang? Besuche die Website!

« zurück: Karriere

weiter: Impressionen »

International Marketing - Impressionen zum Masterstudium





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« zurück: Zulassung

weiter: Masterstudiengänge »

Übersicht der Masterstudiengänge - Newcastle University Business School



Mehr Infos zum Studiengang? Besuche die Website!

« zurück: Impressionen

weiter: Course Accreditation »

Master International Marketing at Newcastle University Business School: Course Accreditation

This course is accredited by the Chartered Institute of Marketing (CIM), one of the world’s leading international bodies for marketing and business development.

The course is only one of six in the UK to achieve Market Research Society (MRS) accreditation. The accreditation offers you a route to Certified Member status of the MRS without any further exams subject to work experience.
 


Mehr Infos zum Studiengang? Besuche die Website!

« zurück: Masterstudiengänge

weiter: Kontakt »

Hochschule

Newcastle University Business School


Studienorte: Newcastle University Business School Barrack Road 5
NE1 4SE Newcastle upon Tyne
Großbritannien
England - North East England
T   +44 191 208 1503
E   nubs@ncl.ac.uk

« zurück: Course Accreditation

Fakten zum Master

Studienort

Newcastle upon Tyne

Fachrichtung

Wirtschaft und Management

Abschluss

Master of Science International Marketing

Unterrichtssprache

Englisch

Studienbeginn

Wintersemester

Bewerbungsschluss

anfragen

Studienform

Vollzeit

12 Monate Studienzeit

Kosten EU: 9810 GBP / Gesamtkosten

Kosten Nicht-EU: 20370 GBP / Gesamtkosten

VIELLEICHT AUCH INTERESSANT?

Fakten zum Master

Studienort

Newcastle upon Tyne

Fachrichtung

Wirtschaft und Management

Abschluss

Master of Science International Marketing

Unterrichtssprache

Englisch

Studienbeginn

Wintersemester

Bewerbungsschluss

anfragen

Studienform

Vollzeit

12 Monate Studienzeit

Kosten EU: 9810 GBP / Gesamtkosten

Kosten Nicht-EU: 20370 GBP / Gesamtkosten

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